Should CBS pull the Tebow ad?
The culture wars are moving to the gridiron. The conservative Christian organization Focus on the Family is buying a 30-second Super Bowl ad featuring Heisman-winning college quarterback Tim Tebow and his mother.
According to today's story by Post reporters Hank Stuever and Emily Yahr, "Tebow will appear in the commercial with his mother, Pam, who reportedly will tell one of the Tebow family's favorite stories: How, after severe complications arose in her 1987 pregnancy, she declined medical advice to have an abortion. Her fifth child -- Tim -- was born and went on to win the Heisman trophy in 2007 (and is rarin' to go for the 2010 NFL draft)."
CBS's acceptance of the advocacy ad seems to mark a shift in network policy against airing Super Bowl commercials with divisive political or social content. "An ad that uses sports to divide rather than to unite has no place in the biggest national sports event of the year -- an event designed to bring Americans together," Jehmu Greene, president of the Women's Media Center, said in a statement.
Gary Schneeberger, a spokesman for Focus on the Family, told the Associated Press that funds for the Tebow ad were donated by a few "very generous friends. . . . There's nothing political and controversial about it. When the day arrives, and you sit down to watch the game on TV, those who oppose it will be quite surprised at what the ad is all about. (Watch Tebow's response today.)
What do you think? Should Super Bowl ads contain divisive religious, social or political content? Should CBS pull the ad?
Just imagine if a pro-life message could reach the hundreds of thousands of people who watch the Superbowl?
I think prayers are in order - if we all band together more people will be able to see the sanctity and importance of life.
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